Updated September 28, 2026 · AssureCue Editorial Team
King Price vs Tesco Insurance
King Price
Higher score in this comparison
Tesco Insurance
What sets them apart
| Compare | King PriceReviewSee alternativesSee alternatives | Tesco InsuranceReviewSee alternativesSee alternatives |
|---|---|---|
| Premium from | ZAR 1 | £5 |
| Insurance types | Auto, Home, Renters, Life, Motorcycle, Gadget, Breakdown | Auto, Home, Renters, Pet, Travel, Life, Breakdown, Home emergency, Gadget, Critical illness |
| Provider type | Insurer | Broker |
| Excess from | ZAR 5,000 | £0 |
| Claims channels | Online, App, Phone, Whatsapp | Phone, Online account, Vet Pawtal |
| Cover limit | Not confirmed | Life cover up to GBP 5,000,000 |
| Age range | Not confirmed | 18-77 (Life Insurance); drivers 21 and over (Car Insurance) |
Same on both: Monthly payments (Yes).
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Key differences
- King Price is available in 1 more country.
- Insurance types: only King Price offers Motorcycle.
- Insurance types: only Tesco Insurance offers Pet, Travel, Home emergency.
- Claims channels: only King Price offers Online, App, Whatsapp.
- Claims channels: only Tesco Insurance offers Online account, Vet Pawtal.
- Support channels: only King Price offers Chat.
Our verdict on each
King Price
King Price suits South African households and drivers who want a low starting premium and monthly payments in one place. It carries 5.1 overall, held back by an excess that starts at ZAR 5,000 on its one-rand tier.
Tesco Insurance
Tesco Insurance suits people who want one GB provider holding many personal policies, from car and home to pet and life cover, with premiums from £5. It is a broker, not an insurer, and monthly payments are available, so the account is set up through one provider.
Score breakdown
| Area | King Price | Tesco Insurance |
|---|---|---|
| Cost | 9.1Cover starts at ZAR 1 on a monthly model, but the excess starts at ZAR 5,000, so small claims carry real cost. | 9.3HigherLife premiums start at £5 against a site median of €8.37, and car excess starts at £0. |
| Offer | 9.5Higher | 9.1 |
| Trust | 9.0Higher | 8.8 |
Where each is licensed and available
| Country | King Price | Tesco Insurance |
|---|---|---|
| South Africa | Not confirmed | |
| United Kingdom | Not confirmed | Financial Conduct Authority 186022 |
Additional countries for King Price: 2. Additional countries for Tesco Insurance: 1.
What each covers
| Insurance types | King Price | Tesco Insurance |
|---|---|---|
| Auto | Yes | Yes |
| Home | Yes | Yes |
| Renters | Yes | Yes |
| Life | Yes | Yes |
| Travel | No | Yes |
| Pet | No | Yes |
| Motorcycle | Yes | No |
| Breakdown | Yes | Yes |
| Critical illness | No | Yes |
| Gadget | Yes | Yes |
| Home emergency | No | Yes |
Where they rank in our lists
| Ranking | King Price | Tesco Insurance |
|---|---|---|
| Car insurance | 149 of 375 | 161 of 375 |
| Home insurance | 135 of 273 | 147 of 273 |
| Renters and contents insurance | 43 of 78 | 46 of 78 |
| Life insurance | 135 of 263 | 147 of 263 |
| Breakdown cover | 32 of 53 | 33 of 53 |
What we checked
King Price
- kingprice.co.za: 11 facts, checked September 26, 2026
Tesco Insurance
- tescoinsurance.com: 11 facts, checked September 26, 2026
- tescobank.com: 2 facts, checked September 26, 2026
Every fact side by side
| Fact | King Price | Tesco Insurance |
|---|---|---|
| Audience | Not confirmed | Seniors |
| Pricing model | Monthly | Monthly |
| Legal entity | King Price Insurance Company Ltd | Tesco Personal Finance Ltd |
| Headquarters | South Africa | United Kingdom |
| Founded | 2012 | Not confirmed |
| Support channels | Phone, Chat, Help centreCovers more | Phone, Help centre |
Pros and cons
King Price
Pros
- Cover starts at ZAR 1 on a monthly model, one of the lowest entry points among the brands on these pages
- An insurer rather than a broker or comparison site, so the contract sits with King Price Insurance Company Ltd
- Covers auto, home and renters, so car, home, renters, life, motorcycle, gadget and breakdown sit with one provider
Cons
- The excess starts at ZAR 5,000, so smaller claims are left with the household
- Support runs on phone, chat and help centre only, with no email route listed for policy questions
- Life cover sits with the long-term registration only, so it is a separate product from the short-term lines
Tesco Insurance
Pros
- One provider covers a wide personal range: auto, home and renters includes auto, home, renters, pet, travel, life, breakdown, home emergency, gadget and critical illness.
- Monthly payments are available, and pet cover runs on a monthly model, so premiums can be spread rather than paid upfront.
- Life cover reaches Life cover up to GBP 5,000,000, which is a generous ceiling for anyone protecting dependants.
Cons
- Tesco Insurance is a broker by its own description (broker), so the contract of cover sits with the insurer named in the policy document and the risk is carried there rather than by the brand handling the sale.
- Support runs on phone and help centre only, so there is no email or live chat route for policy questions.
- Car policies are limited to drivers 18-77 (Life Insurance); drivers 21 and over (Car Insurance), which excludes younger drivers from the most expensive product.
Who each suits
King Price
Who it suits
- South African households bundling car, home, renters, gadget and breakdown cover on a monthly model
- Drivers who want to start at a very low premium and add cover later
- Renters and gadget owners who want contents and device cover from the same insurer
Who should look elsewhere
- Buyers who want a low excess, since the excess starts at ZAR 5,000
- Buyers who want health, travel or pet cover, which Good Sam Insurance Agency lists in auto, home and renters
- Anyone needing a provider with an email support channel, since phone, chat and help centre covers phone, chat and a help centre
Tesco Insurance
Who it suits
- Households in GB who want car, home, renters, pet and travel cover arranged through one provider.
- Drivers and life cover customers at the upper end of 18-77 (Life Insurance); drivers 21 and over (Car Insurance) who value a high life cover ceiling.
- Anyone who prefers monthly payments over a single annual premium.
Who should look elsewhere
- Motorcycle and van riders, since the range listed in auto, home and renters has no motorbike or van policy.
- Business buyers needing public liability or employers liability, which sit outside auto, home and renters.
- Drivers below the car age floor in 18-77 (Life Insurance); drivers 21 and over (Car Insurance), who cannot be covered on car insurance.
Current offers
King Price
Current offer
First period offer
Get up to 20% off when you insure multiple cars: 20% off
T's & C's apply. Premiums are risk profile-dependent and reviewed annually.
Source, checked September 26, 2026
First period offer
R1 insurance on golf clubs, bicycles or hearing aids: R1 per month
Requires comprehensive car insurance; T's & C's apply. Premiums are risk profile-dependent and reviewed annually.
Source, checked September 26, 2026
Tesco Insurance
Current offer
Discount code
Save 10% on Car Insurance with Clubcard: 10% off
Clubcard members, new and renewing customers, Bronze, Silver or Gold Car Insurance bought online direct or via price comparison sites, does not apply to add-ons or optional extras, drivers aged 21 and over.
Source, checked September 26, 2026
Discount code
10% Multi Car discount: 10% off
Clubcard members insuring a minimum of 2 cars at the same home address, bought online direct from Tesco Insurance, not available via phone or price comparison or cashback websites, excludes optional extras, subject to minimum premiums.
Source, checked September 26, 2026
Discount code
10% off Travel Insurance with Clubcard: 10% off
Clubcard members buying or renewing directly, excludes Excess Waiver, Gadget Cover and Golf Cover add-ons, available on price comparison websites and direct from Tesco Insurance.
Source, checked September 26, 2026
Bonus
The Big Win - up to £150 Tesco Gift Card with Tesco Life Insurance: £25 to £150 Tesco Gift Card depending on monthly premium
New Tesco Life Insurance plans applied for from 1 July to 30 November 2026, must pay the first 6 consecutive monthly premiums, one gift card per policy, e-gift card issued by CashStar by email, usable in UK Tesco stores only.
Source, checked September 26, 2026
Bonus
Little Life Helps - Tesco shopping coupons: Up to 5 coupons, including £15 off your shop and £5 off fruit and veg
Tesco app on your mobile phone and opted in to marketing, coupons issued automatically in the Tesco app for one year from the first coupon, up to 5 coupons.
Source, checked September 26, 2026
Country by country
| Country | King Price | Tesco Insurance |
|---|---|---|
| Namibia | Yes | No |
| South Africa | Yes | No |
| United Kingdom | No | Yes |
Questions about each
King Price
What does cover cost at King Price?+
Cover starts at ZAR 1 on the monthly tier, which is the entry price rather than a typical quote for a household with several assets. Read it alongside the excess, which starts at ZAR 5,000, because that is the amount you would pay toward a claim before the insurer contributes. A low premium with a high excess can cost more overall than a higher premium with a low excess.
Is King Price regulated?+
Yes. It is registered with the Financial Services Conduct Authority in South Africa as a registered financial services provider for short-term insurance under FSP 43862. It holds a second registration for long-term insurance under FSP 47235, which is what covers the life product.
Tesco Insurance
How much does Tesco Insurance cost to start?+
Life insurance premiums start at £5, which is below the median of €8.37 across the site and far under the upper quartile of €29.72. That is the entry price for decreasing term life cover. Car and home pricing depends on the policy details, and the car excess starts at £0.
Can I pay monthly instead of yearly?+
Monthly payments are available, and the pet product is set up on a monthly model, so the premium can be spread across the year. That makes budgeting easier for households with more than one policy. A monthly plan is the same cover with a different payment rhythm, not a different level of protection.
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